Stone Evans

You drive by a restaurant and it doesn’t look like it’s been painted in a decade. The flowerbeds are full of weeds, the sign is dirty, the parking lot is full of trash… do you stop in and have lunch? Probably not, but why not? What does outside paint, weeds and trash in the parking … Read more

There is a young lady in the Internet marketing niche who has 3 separate IM type blogs. And without revealing too much (we don’t want to create direct competition for her) here are the methods she’s tried and the ones that worked in monetizing those three blogs… To begin with, she tried AdSense. But that … Read more

(So give them what they want)!! Your readers probably enjoy hearing about your latest exploits and victories. They like to hear how you made $10K in a day, especially if you give them all the details so they can try and duplicate your success. But do you know what they love hearing even more? Your … Read more

There are a lot of things in life and in your business that you can’t control. You can’t control what other people do. Or what they don’t do. You can’t control what regulations come down the pike. Or what happens to the economy. Or who or what wins elections. So what can you do? Focus … Read more

If you were a college student who never stopped attending school full time… how much would you earn. Likely nothing. You’re too busy learning to earn. When does a college student start making money? When they leave school (graduating or not, doesn’t matter) and start working. So why do we think our online marketing businesses … Read more

If you’re not doing it, you’ve certainly heard of it – segmenting your email list is based on things like when and where readers subscribed, products they’ve bought, geographical location and so forth. Should you be doing it? Absolutely! Segmenting your list is a great way to increase response rates and grow your profits. It’s … Read more

There are lots of great ideas here so please pay close attention… Let’s say you write an email to promote a product. Your email is basically a review of the product, and with it you make lots of sales. Now you’re done, right? Not even close. Take that very same email and repurpose it into … Read more

When I got started in online marketing, I was lucky. Someone told me exactly what to do, and I didn’t know any better than to follow his instructions to the letter. I looked at it this way – the guy was a self-made millionaire. I was broke. So what was I going to do – … Read more

I can’t stress the importance of what I’m about to tell you enough. If you look at entrepreneurs who have made fortunes – I mean SERIOUS wealth – in almost every case the money came not from inside the business, but from SELLING the business. You’ve heard numerous news stories of internet companies selling just … Read more

One of the things we hear all the time is that we need to ‘avoid shiny object syndrome’ and focus on what we’re doing. And they’re absolutely right. Nothing beats focus and work for getting something done. That said, I’m going to make a case for the fad bandwagon – but not the case you … Read more